Marilyn is a creative agency in Melbourne. For over 15 years, we’ve used strategy and great design to help brands tell their stories and solve businesses’ stickiest problems.
We like to become a part of the furniture – if your furniture was really clever and went home at the end of every day. We ask a million questions, explore heaps of weird left-turns and float dozens of ideas until we settle on whatever will get your message seen and heard in crowded and noisy markets.
It sounds like a bit of a cliché to say, ‘No two jobs are the same’, but there’s truth to it. We go in fresh to every project, get tactical when deadlines are tight, and dive even deeper when long-term projects are put in front of us. We want you to trust us to get it right, and sometimes that also means trusting us to wander into the edges of your brief and come back with something a bit left-of-centre. Structure and processes get stuff done, and bravery and flexibility make it fun.
Services
The Body Shop Mother’s Day
Willies stuck in zippers, deciding when “GO AWAY” means “I need you”, sibling hair salons, screw ups, sneak-outs, hormones, the list goes on…
Mother’s Day at The Body Shop has always been more endearing chaos than saccharine sweet. So, this campaign drew inspiration from “how do mums put up with this shit” rather than “mums are superheroes” to remind customers of the manyreasons to say thanks on Mother’s Day. Copy, stills, and motion recreate recognisably messy, funny, annoying, full-of-love moments that speak to both the giver and recipient, encouraging all of us to say thanks for, well…everything.