Marilyn and Sons worked closely with Medhurst Winery in redesigning their wine labels. The winery is renowned for their love of art and architecture, which influenced our designs. They wanted their labels to reflect the quality of their wines - something sleek, refined and well finished.
The minimal approach to the label designs was an opportunity to hero the craft and quality of the finishing, stock and print techniques. On the rear of the labels, the grid device housing the varietal information is a subtle nod to architectural design and drawings, something very close to the Medhurst’s hearts.
The designs stretch across 3 families from their Estate Vineyard, Yarra Valley and Experimental batches.
Marilyn and Sons is an award winning Australian creative communications agency with a talent for ideas that deviate from the expected, and demand your attention.
Operating in the hazy margins between design and advertising, we execute communication solutions across the full spectrum of digital and print media, for a diverse array of industries.
Drawing upon over 30 years of experience, we have in-depth, hands-on expertise in fashion and lifestyle, beer, wine, food, music and the arts. Bringing this knowledge and understanding to each and every project we ensure our clients' brands connect meaningfully with their customers, whatever the medium.
If you would like to learn more about us or have a business opportunity you wish to discuss please contact us at:
(+613) 9529 6333
3/30 Wangaratta Street, Richmond